Apple is excellent at human design elements and over-the-top-of-the-horizon-into-another-universe hype. I’ve heard rumors from Apple for years and recall the first Mac, first Lisa, first…well you get the idea.
The inside of the company sounds a little like working in North Korea from what I’ve heard; the salaries are most excellent, but don’t disagree with our Beloved Leader. The idea of having a few of the very best people, giving them what ever it takes, and keeping them happy and focused, has made the company. It’s a bold vision.
The Ipad is a case in point. I’ll wander by an Apple store later tomorrow and check the hype. Curious what one of these looks like? A complete device tear-down has already been posted. Interesting as always. There is a great different between wanting something and having it. The possession is surprisingly unimportant.